Easytoys x FUNTAB
Foreplay begins in the restroom
With the headline ‘Foreplay begins in the restroom’ we aim to grab attention and arouse curiosity.
Using a poster in the restroom and stickers on the mirror, we want to emphasize the product further.
Contest with fun prizes from EasyToys
This campaign includes a giveaway. You have the chance to win fun prizes from EasyToys.
The Funtab features a message that changes when it gets wet. If the message ‘I am wet’ appears, you haven’t won anything. If the message ‘Winner. Go get ’em tiger’ appears, then you’ve won a prize. The tabs are distributed in a specially designed package with a unique code that can be used through the Prize Checker Tool on www.funtab.com to see if and what has been won and how to claim a prize.
Promotion at fairs
As an additional boost, Funtabs can also be distributed at EasyToys’ booths at trade shows, such as the Kamasutra Fair and Bobby Eden Loverland. These Funtabs would be handed out by promo girls with water guns.
The water gun will have the message ‘Are you as good at squirting as I am?’ along with the logos of EasyToys and Funtab. This is intended to encourage participation in the Funtab giveaway.
Naturally, the use of Funtab is already a fantastic new entertainment for visitors, but the addition of the giveaway will promote even more use. Furthermore, it will allow EasyToys to collect names and email addresses for future marketing actions.
The ideal marketing proposition
A new, creative way to stand out
Entertain your target audience in a playful manner
With Funtabs, your message becomes more memorable
Option: with ‘Winner Tabs,’ boost your lead database
